Mediamobile Nordic signs an agreement with Toyota to provide real-time traffic information to “Touch & Go” navigation system in Finland

November 22, 2011

Real-time information provider Mediamobile Nordic has signed a contract with vehicle manufacturer Toyota in order to bring together technologies for enhancing efficiency and safety via navigation systems within the Finnish market.

As of November Toyota provides the navigation system “Touch & Go” for small vehicles such as Toyota Yaris for the first time. According to the manufacturer, about 90% of all the new Toyota Yaris is equipped with the real-time traffic information RDS TMC.

Matti Seimola, Area Sales Manager of Mediamobile Nordic, stated that “with the high volume of sold cars in Finland Toyota will expand the knowledge of real-time traffic information in general and also lighten up all the advantages that only very few of us uses today”.

Heikki Freund, Marketing Manager of Toyota Motor Finland, added that the company “will be expanding Touch & Go availability across our line-up in the near future, and cooperation with Mediamobile is great way for us to ensure Toyota drivers enjoy all best possible services with the system”.

For further information  visit Mediamobile Nordic website or contact Matti Seimola.